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The Productpreneur Podcast


May 19, 2022

 

Shauna Levy is redefining womens’ age and helping them to heal their pain through her cannabis products. She gives us an in-depth look at how her products help women, and also debunks myths around CBD and THC in products.

 

Shauna Levy is a Canadian cultural visionary and entrepreneur. She is the founder and CEO of MADGE AND MERCER MODERN APOTHECARY, the first premium wellness brand within the cannabis space, designed for women aged 40 and older.

 

She is the founder of the Interior Design Show (IDS), North America’s largest design fair, the Yoga Show and Conference and Expo for Design Innovation & Technology (EDIT), as well as the former President and CEO of Design Exchange (DX) in Toronto. 

 

During her time at the helm of Design Exchange (DX), Levy partnered with international organizations including the United Nations Development Programme, governments and global brands. She has directed exhibits featuring Canadian and international designers and celebrated personalities, among them Pharrell Williams, Christian Louboutin, David Suzuki, Bruce Mau and Richard Florida. 

This episode is chock full of nuggets, including:

  • [2:40] How Shauna got to where she is today
  • [6:30] How Shauna and her father launched the Interior Design Show
  • [8:45] Launching her new product line, Madge and Mercer
  • [12:30] How Shauna got started in developing Cannabis products
  • [16:15] Tips for pitching to potential investors
  • [25:40] Why it’s important to have THC in Cannabis products
  • [30:30] How she advertises and markets her product
  • [33:20] Getting into major retail stores


Enjoy the show!

 

Links mentioned in the show:

www.madgeandmercer.com

www.madgelove.com 

https://www.linkedin.com/in/shaunalevy/ 

https://www.instagram.com/shaunalevy18/?hl=en 

https://en.wikipedia.org/wiki/Shauna_A._Levy 

 

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